Vonage Differentiates Itself in the Enterprise SaaS Industry and Increases Retention with Consultative Customer Success Enabled By Gainsight
Vonage, a publicly-traded global business cloud communications leader, is redefining business communications once again by making communications more flexible, intelligent, and personal to help businesses the world over, stay ahead. To that end, it provides unified communications, contact centers and programmable communications APIs, built on the world’s most flexible cloud communications platform.
In a span of five years, Vonage’s customer base expanded rapidly through a combination of organic growth and nine acquisitions. Having significantly invested in its back end to maintain the customer experience, Vonage set its sights on scaling and standardizing its Customer Success program. To shape Vonage’s Customer Success organization and mission and equip its Customer Success Managers (CSMs) for meaningful interactions, the company chose Gainsight.
With Gainsight, Vonage can:
- Better organize each CSM’s day
- Drive proactive touches with customers
- Deepen its understanding of customer health
Read the case study to learn more about how Gainsight enables Vonage to differentiate itself and drive customer retention.