If you're not building a customer-centric culture, you're probably going out of business.
Your customers' day-to-day experiences with your company and your product set the tone for their entire relationship with you. Do a good job and that relationship will be long and profitable for both sides. Do a poor job and there are plenty of competitors lining up to take your place. But great customer experiences don't happen by accident, and they don't happen at scale if you don't have a company-wide culture built around ensuring those experiences—and above all, ensuring your customers' desired outcomes.
There are four concrete actions you can take to improve your CX strategy and create that culture. Don't miss this webinar presented by Gainsight's Director of Product Marketing, Ganesh Subramanian, and FullStory's Head of Hugging, Jaclyn Spangler, in which they'll go into detail on these four steps and how you can implement them on your team.
In this webinar, you'll learn how to:
- Prioritize CX metrics at the company level
- Choreograph the right customer-facing teams
- Bring the voice of the customer into key decisions
- And much more!