Customer retention strategy is the process followed to attract and retain customers. For customer retention to succeed, companies need authentic customer intelligence that will guide them to take the right actions. Gainsight focuses on customer retention.
The Gainsight platform centralizes all available data into one single environment. We use data about existing customers to predict future customer behavior.
Gainsight offers Retention Management module that makes data available to all levels in an organization, thereby enabling Customer Success teams to make an informed decision. Gainsight Software-as-a-Service provides metrics to identify customers and warn managers via an alert about possible churn. Some of them are:
- Bookings summary
- Customers by stage
- Customers by contract size
- Customers by product set
- Customers by status
