IcebergIQ has conducted hundreds of churn interviews on behalf of B2B software companies. Often interviewees will use examples of being in a relationship when speaking about the partnership with their vendor. Join us to learn about emerging themes as to what makes or breaks a CSM relationship along the way:
•The Early Stages
•Unexpected Life Events
•Keeping It Special
•The Breakup (If It Happens)
Plus, we’ll share anonymized customer quotes so you can hear from customers in their own words.