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Driving Adoption by Scaling In-App Guidance Capabilities Across Your Team

Speakers: Julie Johnson

Session Abstract

With Adobe’s incredible growth over the past five years, the need for intelligent in-product guidance has become a critical component of customer success. In this session, learn how Adobe applied the principles of a franchise operating system to empower Product Managers to provide consistent and relevant in-product guidance to customers. You’ll leave this session with a detailed template and specific next steps to start scaling your own efficient, in-product guidance program.

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