Glossary

Managing Customer Data

Manage customer data with the Gainsight platform

While you don’t need perfect data to start using Gainsight, customer data management plays a key role in the overall effectiveness of a Customer Success team.

Gainsight provides a robust platform that offers real-time customer data that you can use to better understand customer needs. Gainsight’s customer data management solution enables you to better manage renewals and identify at-risk customers—this way you can take corrective action before they churn and move to a competitor.

With Gainsight customer intelligence, you can:

  • Prove ROI to customers and internal constituents
  • Do monthly comparisons of new business, upsell, downsell and churn
  • Create action plans to close the loop with customers after a survey
  • Correct negative trends before a customer becomes a churn candidate
  • Track overall team performance over time

Schedule a demo to learn more about how Gainsight can gather customer data and be used to execute on insights taken from that data. Gainsight works with your CRM, so whether you’re using Salesforce.com, Oracle, SAP, Microsoft Dynamics, or all of them combined, Gainsight can be your central source of customer data.