How to Determine Product-Market Fit Using Cohort Retention Analysis

A cohort retention analysis is a helpful tool for product teams to understand how many of their users return to their product and after what period of time. Aptrinsic is now Gainsight PX! Gainsight PX helps your team deliver superior product experiences while Gainsight’s customer success platform helps to ensure customers are receiving business value

Settling for a “Good Enough” Customer Success Solution Will Cost You

Settling for a “Good Enough” Customer Success Solution Will Cost You

If you think you’re saving money by buying a “good enough” Customer Success solution, think again. Buying a Customer Success solution is a lot like buying art supplies. When you’re starting out, the $1 paints seems like a smarter choice than the $3 paints. You might think, “It’s cheaper and I’m new to this ‘art

6 Ways Customer Success Is Showing up in Non-Tech Companies

6 Ways Customer Success Is Showing up in Non-Tech Companies

You’ve probably heard this one before: A Customer Success Manager, an Internet of Things Engineer, and a Management Consultant walk into a bar… Okay, maybe not! But that triumvirate seems to be showing up frequently in historically non-digital businesses as the trend of “Software Eating the World” advances unabatedly. Who knows? Maybe someday soon Customer

Acquiring Customers Isn’t Enough. Here’s Why You Need to Focus on Retention.

Cost of Retention vs. Customer Acquisition Cost. It’s a classic match-up. They’re both essential players, but when it comes to healthy growth, which one of these best practices should you be betting on? In the early days of SaaS, growing fast was everything. Money was poured into customer acquisition and businesses took off left and

What I Learned from CCO Summit Europe

What I Learned from CCO Summit Europe

We’ve done the Chief Customer Officer Summit, which we affectionately refer to as “CCO” four times in the US. It has been phenomenally successful, with our NPS ranging from 85 to 94 for those four events. So we decided to bring it to Europe last week and the results were no less amazing. 40+ leaders

Posted in Uncategorized