The trial experience is your springboard to sky-high product growth. But to be effective, it takes planning. Your trial experience can either launch prospective users toward faster product adoption, or it could give way, collapse, and cause new users to drop off. We’re here to help you create a trial experience that will grab ahold
6 Takeaways From Pulse CxO Summit
A few weeks ago, I attended our exclusive, invite-only Pulse CxO Summit at the beautiful Hotel Californian in Santa Barbara, CA. The event was limited to fifty C-level leaders in the Customer Success community. Getting together, in person, with so many thought-provoking peers was special. And after a two-year hiatus due to COVID, being back
Why (Nearly) Every SaaS Company Should Have A Chief Customer Officer
SaaS is on fire. We all know that, but it strikes me every day. It used to be that you couldn’t name a SaaS company that I didn’t know. Now, I hear about ten new ones a day that I’ve never heard of. And companies and investors have realized that Net Retention – keeping and
3 Most Important Questions We Heard at TSW 2021
The thrill of the live, in-person event is back! Last week, I had the pleasure of presenting at the Technology & Services Industry Association (TSIA) semi-annual conference, TSW 2021, which Gainsight proudly sponsors. Held in Las Vegas, I traveled to the event with Lane Holt, Director of Customer Success, and Denise Stokowski, Group VP of
Finding Product-Market Fit
Product growth requires a push from your whole team. Unfortunately, if you’re not reaching product-market fit, the whole team might as well be banging their heads against the wall. Your product growth strategy hinges on a rock-solid product-market fit. Luckily, there are a few ways to measure product-market fit and launch a growth plan that’s
A Day in the Life: 3 Gainsight Admins Give A Glimpse Into Their Role
An effective Customer Success strategy requires that the entire company is focused on delivering the best customer experience. Gainsight administrators play a crucial role in Customer Success Operations (CS Ops) by ensuring that customer success managers (CSMs) have all the tools and information they need to optimize the customer experience. Admins are not only responsible
Embedding a Customer Feedback Loop Into Your Product Delivery
Constant feedback is the lifeblood pumping into every successful product delivery. And if you want to unleash a steady flow of products and features that your users love, you have to keep your finger on their pulse constantly. Product feedback loops are the ultimate tool for scanning a user’s experience, pinpointing product shortfalls, and boosting
Three Pillars That Support a Successful Product-Led Go-to-Market Strategy
Leading a go-to-market strategy can feel like a hailstorm. You’re getting drilled with feedback and opinions. A barrage of goals is peppering you from every direction. And all the while, the pressure of launching a successful go-to-market strategy is forming all around. Luckily, by rooting your plans in a product-led approach, you can focus your
5 Steps to Secure the Right Budget for a Well-Resourced Customer Success Team
The value of customer success cannot be overstated. A highly focused, strategic, and well-supported Customer Success team can affect everything from your product to Net Revenue Retention (NRR). Unfortunately, as a relatively new addition to most organizations (compared to Marketing or Product), CS is often a lower priority during budgeting season. It’s a mistake that
Pulse for Product 2021: Meet the Drivers on the Road to Product Led Growth
Get in, everyone. Gainsight is taking you on a road trip! It will be the product adventure of a lifetime. We are gearing up to support you in accelerating your product strategies and providing the tools you’ll need to level up your career. Across two information-packed days, we’ll host over 20 sessions with the biggest