You work hard to build trust and deliver value at every stage of the customer journey. Your day-to-day stakeholders see and appreciate your impact. Don’t let that recognition stop at the operational level. An Executive Business Review (EBR) gives you access to strategic priorities and long-term goals that go beyond routine check-ins. These conversations connect
Are Product Managers Chief Executives of Their Product? It Depends
This article was originally published in CIO. It’s said that every company is now, at least partly, a software company, which is undoubtedly changing the IT landscape. As a result, Product Managers (PMs) have more opportunities and are more important than ever. Yet it’s often wondered, by everyone from the Chief Information Officer to the
The Ultimate Guide to Becoming a Customer Success Leader
Customer Success (CS) leadership roles can be hard to define. If you interviewed 100 SaaS CEOs about what’s in and out of scope for a Chief Customer Officer (CCO), chances are you’d get 200 answers. As an emergent position in a highly competitive industry, jumping into a leadership role can be intimidating. Thankfully, there are
How to Create Healthy, Sustainable Growth for Your Early-Stage SaaS Businesses
This article was originally published in Entrepreneur. Good news seems to be a scarce commodity for most SaaS companies these days. Publicly traded stalwarts have seen their share prices plummet significantly from where they were a year ago. The tech-heavy Nasdaq is down more than 30% already this year. High-growth startups are seeing their funding and valuations dip as profitability replaces
Fired Up! Our Favorite Moments From Pulse Europe 2022
With Pulse Europe 2022 in the rearview mirror (we can’t believe it either!), it’s time to reflect on our top moments from the conference. Robin van Lieshout, founder of inSided, and I are already reminiscing about customer conversations and micro piglets, digital-led strategy and Dutch clogs. London’s weather held up and despite the Tube strikes,
Making Your CS Tech Stack a Critical Building Block in Revenue Growth
There is increased pressure on tech buyers to make sure there is a clear need, quick value, and obvious ROI for any software purchase. This pressure is true if you’re in Marketing or Sales, but even more so if you’re in Customer Success. There are a lot of reasons buying CS technology has unique considerations.
Three Business Efficiency Metrics Every Product Manager Must Know
This article was originally published in Fast Company. Interest rates are soaring. Currency pressure is mounting. A recession may be looming. These macroeconomic headwinds are hard enough to deal with on their own. But if you’re a fast-growing product company—for which the traditional playbook is to grow at all costs—then times are doubly difficult. As
Your Top 10 from Pulse Europe 2022
Sadly, Pulse Europe 2022 has concluded, but that doesn’t mean we can’t reminisce on our and your favorite moments. Take a look at some of the special shoutouts on social media from this year’s exciting event. 1. Marija Skobe-Pilley, Customer Success Leader EMEA, ClickUp 2. Danielle Auerbach, RVP of Customer Success, Wunderkind 3. Anita Beck,
Six Takeaways From Pulse Europe 2022
Here are our top Pulse Europe 2022 takeaways from Gainsight’s Adam Joseph, Regional VP of Customer Success, EMEA As I reflect on the events of last week, I am left in absolute awe of both our amazing local Customer Success community and of my wonderful groups of colleagues who helped bring Pulse Europe to life.
How to drive durable growth with the community-led and product-led flywheel
Originally published on inSided.com on November 17, 2022. If you work in SaaS, you feel the belt-tightening and the pressure to sustain growth heading into a tough economy. Gone are the days when you can solely rely on your Product-led Growth (PLG) strategy. You need more a durable growth strategy and that starts with making