CEOs: It’s Time to Double Down on Your Customers

This post originally appeared in B2B News Network.  The economic headwinds buffeting the U.S. are already reaping significant damage on SaaS companies around the world. From public stock prices to private valuations, overfunded and overspent SaaS companies are proving to be some of the most vulnerable and hardest-hit by high inflation, rising interest rates, and

5 Product Analyses That Put Customers at the Center of Your Product-Led Growth

5 Product Analyses That Put Customers at the Center of Your Product-Led Growth

As a product leader or manager, you’re pouring loads of time, energy, and resources into every project. Unfortunately, if you don’t have clear data backing your decisions, you could be wasting valuable time and effort marching in the wrong direction. Enter your hero: product analytics. Product analytics provide insights that inform and back your decisions,

How NAVEX is Scaling Customer Success From a Single Data Point

The prioritization of durable growth over growth at all costs has become the focus of every SaaS modeled business. Customer success is the solution for those seeking to break through the constraints caused by the downward pressure of the economy. With so many leaders prioritizing efficiency, it wasn’t surprising that our recent Catapult webinar covered

7 Lessons from McKinsey on Recession-Proofing Your Customer Base

A lot’s changed since my last interview with McKinsey on Net Retention and Customer Success. One thing that hasn’t: they remain an incredible source of wisdom, especially when SaaS is now collectively facing challenging times. Recently, I spoke with one of McKinsey’s partners, Sid Tandon, about Customer Success’ role as a lifeline for SaaS in