Hoopla and Gainsight Partner to Deliver Integrated Sales Motivation and Customer Success Solution Image

Hoopla and Gainsight Partner to Deliver Integrated Sales Motivation and Customer Success Solution

New Solution On Display at Pulse 2014 Customer Success Event Data

Pulse 2014, San Francisco, Calif., May 14, 2014

Hoopla (www.hoopla.net), the new way to win for high-velocity sales, marketing and customer success teams, and Gainsight (www.gainsight.com), the leading Customer Success solution, announced today a new strategic partnership to deliver an integrated Sales Motivation and Customer Success solution. The two cloud software providers have partnered to integrate Hoopla’s Sales Motivation software with Gainsight’s Customer Success platform. The new solution will be on display today atPulse 2014, the premiere destination for the Customer Success industry, in San Francisco.

Hoopla’s Sales Motivation Platform makes it easy for managers to motivate team performance using a combination of gamification, competition and data analytics. Leveraging data analytics, Gainsight’s Customer Success Platform helps businesses proactively manage customer retention and identify upsell opportunities by providing a unified view of customer health and trends. InsideView, a provider of CRM intelligence software, is using the integrated solution to motivate and track the performance of its customer success team.

“Hoopla has been very effective in helping us create a high-performance sales culture, and we use Gainsight to create a culture of excellence around customer success,” said Leon Drozdowski, vice president of Services and Customer Success at InsideView. “We are excited that we can now use these solutions together to motivate the performance of our teams throughout the entire revenue cycle.”

The integrated solution allows companies like InsideView who use both Hoopla and Gainsight to recognize customer success team members for key achievements, including customer renewals, upsells, and customer health scores. The system also tracks individual reps’ performance toward goals, and creates a live recognition event that celebrates each individual’s accomplishment the moment he or she reaches a goal.

“Just as any company should have a strategy around marketing, lead gen and sales, it should also have a plan around Customer Success and customer retention. This has quickly resonated within the C-Suite across many different organizations today,” said Nick Mehta, CEO of Gainsight. “By integrating our solutions, we can provide our customers with the tools they need to connect revenue-generating teams to the company’s performance in a very powerful way.”

“Motivating and recognizing Customer Success team performance is crucial for any SaaS or recurring revenue business,” said Mike Smalls, founder and CEO of Hoopla.  “Since a Customer Success team’s relationship with the end-customer results in increased revenue and renewals, the integration of Hoopla and Gainsight offers great economic value to the business.”

The integrated solution is available now and is included in Hoopla’s Sales Motivation Platform.

About Hoopla®

Hoopla is the new way to win for high-velocity sales, marketing and customer success teams. Hoopla’s Sales Motivation Platform combines modern game mechanics, data analytics and broadcast-quality video in a powerfully simple cloud application that makes it easy for managers to motivate team performance and score more wins. Using Hoopla, managers can quickly create contests, competitions, and leaderboards around any CRM metric, and broadcast live performance updates to any TV, web or mobile screen, engaging the entire company in an exciting, play-to-win culture. Founded in 2010, Hoopla is headquartered in Silicon Valley and has over 300 customers worldwide. Learn more at hoopla.net, on Facebook at facebook.com/hoopla, and on Twitter at @hooplasoftware.

About Gainsight Gainsight, the first and only complete Customer Success Management solution, helps businesses reduce churn, increase up-sell and drive Customer Success. The company’s SaaS suite integrates with Salesforce and uses Big Data analytics to evaluate sales data, usage logs, support tickets, surveys and other sources of customer intelligence. In this way, Gainsight provides a 360° view of customers and drives retention across Customer Success, sales, marketing, executive and product management. Learn how leading companies like Angie’s List, Castlight Health, Marketo and Informatica are using Gainsight to help their customers succeed at www.gainsight.com.


Media Contacts

Bhava Communications for Gainsight

Pam Njissang



Lisa Hawes for Hoopla



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