NPS Survey Program

Gather Net Promoter Score (NPS) data from your customers and identify their likelihood to recommend

Overview

Gather Net Promoter Score (NPS) data from your customers and identify their likelihood to recommend. Solution also provides CTA’s and Playbooks that cater to Promoter, Detractor, and Passive Response.

  • Automated NPS JO program – With the click of a button, download a fully automated JO program that can send out NPS Survey to your target customers.
  • Standardized email templates that include the actual NPS Survey and “Reminder” email as a follow up if there is no response in few days from your customer.
  • Recognize NPS promoters using a well-defined playbook – includes reviewing NPS comments, sending a Thank you note, and identifying if there’s a reference/advocacy opportunity assigned to Account CSM.
  • Detractor NPS Rating – Respond to receiving low, “detractor” NPS survey ratings – includes reviewing NPS comments from detractor and other contacts within the company, contacting customer to acknowledge and discuss feedback, and creating and executing action plans. Assigned to Account CSM.
  • Passive NPS Rating – Respond to receiving neutral, “passive” NPS survey rating – includes reviewing NPS comments, contacting customer to understand improvement opportunities, and executing improvement plan. Assigned to Account CSM.
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Included Assets

  • Surveys (1) – NPS Survey Question
  • Email Templates (5) – Including reminder emails and promoter/passive/director responses
  • Playbooks (3) – Best practices on responding to promoter, passive, and detractor responses
  • Programs (1) – Multi-step Program to automate NPS Survey process by extending it to CTAs upon responses.