Gainsight Glossary

Drive Customer Adoption

Customer adoption is where product strategy, marketing and customer service intersect.

Drive customer adoption using Gainsight’s Adoption Management module that enables businesses to measure usage of their product, it’s adoption and success metrics that helps drive customer retention across the enterprise.

Features and benefits include:

  1. 360 degree view of the customer by aggregating all customer data spread across the organization and disparate systems into a single platform

  2. Track usage metrics or other KPI’s to analyze trends across customer base

  3. Deliver alerts based on changes in usage of product or feature

Use Gainsight to improve product planning, gain in-depth insight into how to proactively manage customer’s processes and understand the correlation between customer satisfaction and revenue.

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