Ebook / Guide

The New Growth Playbook for Chief Revenue Officers

Here’s how to fully integrate Customer Success as a strategic growth lever for your revenue engine.

Smiling woman with curly hair wears a sleeveless olive top and necklace, standing in front of a light blue background featuring "EBOOK" and an open book icon—highlighting insights for Chief Revenue Officers from the New Growth Playbook.

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Revenue leaders are facing a strategic inflection point. Customer acquisition alone can’t sustain growth, and CROs are rethinking the role Customer Success plays in protecting, expanding, and accelerating revenue.

This guide outlines why operationalizing Customer Success into your revenue strategy is no longer a nice-to-have. Learn how revenue leaders are embedding CS into every phase of the customer journey to protect revenue, drive expansion, and build long-term value.

What You’ll Learn:

  • How CS fuels upsells, renewals, and long-term growth
  • A framework for aligning Sales, CS, and Marketing
  • Key metrics like NRR, ARR, and CAC that connect CS to revenue
  • A model to gain executive buy-in and prove ROI

Download the guide to build a revenue engine rooted in customer outcomes.