The following are seven key growth principles from Google’s Head of Growth: Ken Rudin. Aptrinsic is now Gainsight PX! Gainsight PX helps your team deliver superior product experiences while Gainsight’s customer success platform helps to ensure customers are receiving business value from the product. During our recent Mastering Product Adoption and Growth event, industry-renowned product leaders

When you’re paired with a great Customer Success Manager, you hold on tight and hope they never leave your side. They’re your connection between the product you’ve bought and the outcomes you were promised—and they’re doing their darndest to deliver on them. They know your goals and business challenges. Your strengths and weaknesses. They’re there

Customer Success is a team sport and Gainsight’s Fall Release makes it easy to share customer insights across functions so everyone involved in an account can rally around the success of that customer in a coordinated and collaborative way. This release introduces enhancements to: Gainsight Sharing: Align the stakeholders of your customer, partner, or vendor

Conferences are hard. Let me say that differently. Conferences are hard to do really well (it’s not actually that difficult to do a lame one). There are so many details. And the bigger they get, the more details there are. With our expectation of at least 1,000 Customer Success professionals gathering for two days in

To date, B2B software companies have relied on marketing qualified leads (MQLs) as a way to determine when someone shows buying intent. As a key qualifier for passing leads along to sales, MQLs have long held a prominent spot in the metrics that matter. But the MQL is giving way to a new, more relevant

The Meeting Every now and then you have a meeting call that reshapes your world view. This past June on a Tuesday evening in Washington, D.C., I had one of those meetings. I was at an investor-hosted healthcare CEO event and had a chance to meet dozens of CEOs whose companies are changing the world

With the “Drive Carefully, Come Back Soon” sign just a speck in the rearview mirror, it seems like a good time to wrap up some of the most valuable insights from the Technology Services World conference hosted in Las Vegas this past week. TSW isn’t just a learning and networking conference for the “Technology-as-a-Service” sector

July 22, 2017—That’s the date I clicked Adopt & Sign on Gainsight’s electronic offer letter. There it was, I had agreed to become the new Vice President of Professional Services at Gainsight. The “IT HAS BEGUN!!” Mortal Kombat soundbyte rang in my ears and I was full of questions about the complexion of the upcoming opportunity

If you’re waiting for the next major cybersecurity breach, history has shown us time and again that you just have to give it a minute. Yahoo. Target. Home Depot. Chase. Sony. OPM. These high profile breaches happen seemingly every few weeks, but the reality is that thousands of cyberattacks are happening every day. It’s no

Jennifer Yorke is the Managing Director, EMEA Client Success at Bazaarvoice. Bazaarvoice helps brands and retailers find and reach consumers, and win them with the content they trust. She has a passion for scaling high growth tech businesses, with a focus on international markets and the post-sales environment. Jennifer is a mentor at startup incubator