Pulse Europe is only two months away and we are getting fired up! It’s an event unlike any other. Not only does it bring the brightest minds and best community in all of customer success (CS), Pulse is also the best place to get a look at Nick Mehta’s impressive shoe collection. With so much

A few decades ago, the predictions for 2024 included flying cars and robots everywhere. While some of our ideas came true, most did not. In fact, looking back on everything we thought we would have by now only shows us how hard it is to predict what the future will hold. Instead, the best we

Customer Success (CS) has always been about more than just keeping customers happy; it’s about ensuring they achieve their desired outcomes. But let’s be honest—traditional methods of gauging customer health and engagement often feel like trying to predict the weather with a sundial. Were those methods ever really accurate or effective? Chances are, as a

In a world where every winning team has a dynamic duo—think Deadpool and Wolverine—why would you manage customer relationships with just one tool? It’s time to squad up with the ultimate power pair: a CRM and a CSP. This tag team will elevate your customer strategy from the minor leagues to the big leagues, ensuring

When it comes to new technology, there’s nothing more instantly (and widely) adopted than AI. According to Gartner, companies deploying AI as a business tool are projected to surpass 60% by the end of 2024. And it makes sense: AI is a paradigm shift, because it allows teams to do more with less. Customer success

AI for customer success (CS), as well as AI for customer service, customer education, and customer relationship management (CRM)—and virtually every area of business—is evolving at a remarkable pace. This evolution is not just a tech upgrade; it’s a paradigm shift that promises to redefine interactions between Software-as-a-Service (SaaS) companies and their customers. According to

In our 2023 Customer Success Index report, we found that nearly every company (98%) is maintaining or increasing their investment in Customer Success (CS)—and many are using Customer Success Platforms (CSP) to do so. CSPs as standalone systems provide companies of all shapes and sizes with the insights and levers they need to: Eliminate retention

Steve Jobs once said, “You’ve got to start with the customer experience and work back toward the technology, not the other way around.”  Jeff Bezos echoed that sentiment: “We see our customers as invited guests to a party, and we are the hosts. It’s our job every day to make every important aspect of the

I’ve had many conversations with Customer Education and Customer Success leaders that have all gone something like this: “I want to educate users on my software…but we’re busy, and hiring people is expensive. Can’t we just go digital and have AI do the training for me?” Yes, we’re going digital, which is definitely a step

Buying criteria for B2B companies have shifted dramatically in recent years. In fact, according to G2’s 2024 Buyer Behavior Report, buyers prioritize ease of use, ease of implementation, fast ROI, and scalability ahead of cost, features, and even security. These findings will lead many Go-to-Market (GTM) teams to adjust sales, marketing, and brand messaging to