Sometimes an outsider can observe something so obvious that you just can’t identify yourself. I’ve written about how the approach of the CEO needs to change, especially during this tumultuous year. CEOs need to think about all of their stakeholders as people and thereby adopt a Human-first approach. And 2020 is making that vision a

A few weeks ago, New York City, Indianapolis, and Oakland updated their plans for reopening public schools in the fall, but soon after, NYC announced reopening at most three days a week. At the same time, higher education is laying out plans on how they will reopen, while Los Angeles and San Diego decided schools

Companies have continued to brace for the worst during these difficult times. At Gainsight and other SaaS companies, with the challenge of new sales, the emphasis has been on showing value and growing with your existing book of business. We all know that customer success is imperative in that regard, but this becomes even more

The Key to Customer Success Was Transformational Leadership Just over a year ago, Commvault made the bold decision to alter its leadership approach significantly. They were dedicated to transforming their business with a new management team. But they didn’t stop with top-down change. They pushed for a revolution—organization-wide. There were new products, the first company

Gainsight has partnered with many companies over the years, and each one brings something unique to the relationship. One such company that we continue to be impressed with is Valuize. Not only do they recognize that technology is the key to the customer success domain, they continue to lead with a scientific mindset.  Earlier this

For many of us, we are now well past five months in various states of quarantine. Relationships are such a crucial part of sales, and it has become even more difficult without in-person contact. Body language, eye contact, energy, and other ways to gauge connectedness have now been replaced with less impactful digital cues. The

In EdTech, where communication is critical, how do you make sure the right message reaches the right students, teachers, administrators, and other educational players? Amidst the end of the school year, graduation chaos, and planning for the next school year, educators have not only been bombarded by every email subscription list they’ve ever signed up

Today, I had the pleasure of listening to a recent client event hosted by one of my favorite athletes, Joe Theismann. Now, I am a west coast girl who loves college basketball, bleeds red and blue, and is true to my beloved Arizona Wildcats. But I am also a Phoenician and always support the Arizona

The COVID-19 pandemic is fundamentally changing the delivery of education and training in the United States. Acceleration to the cloud is critical for most businesses, and EdTech companies like yours want to be at the heart of this transformation, because if they’re not, they risk missing out on growth, or worse, going out of business.

This post was co-authored by Jake Tauscher. Churn (the amount of revenue lost from a company’s existing customer base each year) is a metric that rises to the top of most SaaS leaders’ minds; it is one of the most commonly tracked metrics in SaaS businesses. As a SaaS leader, some elements of churn are