Instructional Designer vs. Customer Success Manager: Who Knows Your Customers’ Better (and Does It Really Matter)?

Customer Success is paramount in driving product adoption. From a report, Gainsight found that 67% of respondents are using Digital Customer Success to effectively onboard and grow customer advocacy for their products. But how do you ensure that your customers not only get on board with your product but also leverage it to its full

Posted in Uncategorized

Unleash the Power of Community: How a Team of One Created a Self-Sustaining Online Community

Across industries, executives tend to focus on one thing: scaling. They want to know how they can do more without spending more. Particularly when the focus is on community and building customer knowledge, scaling can be tricky. There are always more questions coming in than there are hours available to answer them.  The only way

Posted in Uncategorized

Unplugging to Connect: How Community Impacts Your Business

Loneliness continues to be a rising epidemic in our society. The cure for this is community.  Our mission is to create a thriving culture of community within the technology space. We do this through Pulse events and wanted to create this with our Community Unplugged event. This immersive virtual event designed to empower you with

The Evolution Of Customer Success In The Digital Age

The role of Customer Success has undeniably been one of change in the last few years. With teams being downsized and CSMs being held accountable for more, the role of how digital motions come into play is more crucial than ever.  Let’s explore this evolution from “traditional” C.S. to Digital CS, drawing insights from research

Improving Your Post-Sales Experience with Customer Success AI

Illustration of a blue brain with black nodes and lines on a blue background. Speech bubbles and icons with people symbols surround it, suggesting communication, connectivity, and enhancing the post-sales experience through Customer Success AI.

Artificial Intelligence (AI) is reshaping the customer success landscape by enabling businesses to deliver hyper-personalized experiences, optimize operational efficiency, and foster long-term customer relationships. Let’s dive into the realm of Customer Success AI. What is AI? In the B2B realm, AI refers to the integration of artificial intelligence technologies into business processes to automate tasks,

Posted in Uncategorized

Unleashing the Full Potential of Customer Success: A CSMs’ Perspective

As Customer Success enters its second decade, the industry has never been hotter. Organizations are seeing how the efforts of Customer Success professionals have a direct impact on a business’s bottom line.  Katy Filley, Senior Customer Success Manager (CSM) at FloQast, is a great example of this new breed of Customer Success pro. She jumped

The Transformative Power of AI in B2B Software: Predictions From Denise Stokowski, SVP of Product, Gainsight

In case you missed it (somehow), Generative AI has taken the world by storm. In the realm of B2B software, Gen AI holds immense potential to transform the way companies interact with their customers, stakeholders, and users—and even the way companies develop products.  We spoke to our own SVP of Product at Gainsight, Denise Stokowski,

How HoneyBook Scaled an Online Customer Community From Scratch With Gainsight

Building an online community for your customers isn’t as hard as you might think—in fact, it’s pretty simple to get started. For most businesses, you already have a thriving community of interested and engaged customers around your brand—and harnessing your existing resources and relationships can power up a thriving community almost overnight. This is exactly

The Future Is Now: How AI Powers Business

There’s a palpable energy and intense focus on AI across all levels at Gainsight these days. Every month, a passionate group of Gainsters meet in-person at stimulating AI offsites to discuss the latest trends in AI and explore how Gainsight’s AI can shape the future of customer success and business operations.  These AI offsites showcase

Posted in AI