5 Lessons From Surveying SaaS CEOs About the Downturn

The paranoid CEO in me has been feeling better since last week’s survey results on what investors thought of the SaaS valuation collapse. Still, I wanted a more complete picture of SaaS’s trajectory in the economic downturn. Private Equity and Venture Capital firms may be aligned on priorities, but what about CEOs? Are there meaningful

Own the Moment of Customer Onboarding: Launch the Love

By Evan Williams, Customer Success Advisor, Growth Molecules. There is a saying: “you only have one opportunity to make a first impression.” The same is true for your relationship with your customers. Of all of the moments of truth along your customer journey, the onboarding process might be the most impactful on customers’ long-term success.

How to Have a Successful New Product Adoption for Customers

Whether they eat it in an expensive restaurant, at a lunchtime food court, or in a grocery store parking lot, people love sushi. This Japanese specialty has become standard fare in the United States and many other countries around the globe—but it wasn’t always so. What started off in the 1960s as an exotic novelty

What Is Product Education?

Here’s a statement that may make you spit out your coffee: TikTok is the future of product education. Not because TikTok videos are particularly educational, mind you. But they do combine user-centric content in digestible chunks with an emotional payoff. And that formula has proven irresistibly engaging—in fact, the average session on TikTok is 11

Queer Community Takes Many Forms

This blog is part of Gainsight’s celebration of Pride month and all the LGBT+ members of our community. While working at Disney World, I found community with other queer 18–23-year olds discovering their identities for the first time. While a graduate student, “queer” was a verb and a critical lens, a way of looking at

Fast Forward Outcomes Through The Essentials Accelerator

One of the big reasons that we started Gainsight Essentials was to keep customers focused on building the strongest possible foundation to drive growth in their business. The goal is to keep things focused on the implementation and application of core tools that can create immediate impact. At the same time, customers have confidence that