CS March Madness: Lessons from Getting to the Final Four That Can Be Applied To Customer Success

As spring approaches, anticipation builds for a special event—March Madness! The time of year where brackets are drawn, team placement or seeds picked, and 68 Division I basketball teams fight it out in the single-elimination tournament.  Sweat, blood, cheers, and tears lead teams to the Final Four and the NCAA National Basketball Championship.  There are

8 Things Whitney Houston Taught Me About Category Creation

On February 4, 2021, my team reminded me of my 8th anniversary at Gainsight (Gainaversary!) Contrary to what some people might think, I was not an original Gainsight founder. I joined our two founders (Jim Eberlin and Sreedhar Peddineni) very early (around $100K ARR) before officially launching Gainsight in 2013. To paraphrase a great quote

Customer Success as the “everything department:” What it is, why it happens, and how you can prevent it

Originally published on inSided.com on February 3, 2021. In our first podcast episode of the year, “Your CS team is at risk of becoming the “everything department,” our guest, Customer Success veteran turned investor, Rav Dhaliwal, talks about what happens when Customer Success is an afterthought, why it happens, and what you can do to

Gainsters of Gainsight: Meet Sheridan Collard, Customer Account Manager

1. Tell us a bit about yourself and what your role is at Gainsight.  I’m the Customer Account Manager for Gainsight EMEA’s customer base, working from our London office with our small but growing and vibrant team. I stumbled into London from Melbourne, Australia, over three years ago but only really felt at home when

The misuse of tech-touch strategies in Customer Success – and how to fix it

Originally published on inSided.com on January 22, 2021. Today’s customers have high expectations, and in SaaS, selling never really ends. B2B buying cycles are long and complex and a whopping 77% of buyers feel like the process is very complicated and time-consuming. Plus – speaking of high expectations – B2B customers want a personalized experience throughout the journey and 65% will

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5 Ways to Be a Better Listener—in Life and in Business

There’s a reason why we’re groomed to be good listeners since Kindergarten. It’s a way to foster relationships in our personal lives and comes in handy with our customers.  At Gainsight, our mission is to “Be successful in business by being Human-first.” You’d be surprised how the basics of listening that we’ve grown up learning