In the SaaS industry, it’s always been our job to provide flexibility and accessibility through our products. Remote work isn’t new. The products we create have fueled telecommuting ever since the inception of software-as-a-service. However, we’ve entered a time where work-from-home is more prevalent than ever and the global environment we work in is like

Unless you are in one of a few select industries — video conferencing, distance learning, security or certain healthcare companies etc. — COVID-19 is likely to put a big dent in your growth.  Much worse, companies are at high risk of losing the customers they already have.  The number one imperative for every company right

In most SaaS industries, vendors strictly communicate with decision-makers, key stakeholders, and administrators. It’s quite different in HealthIT! Because users must use our platforms to do their jobs, we often have the authority to communicate directly with end-users, especially when serving Small and Group practices. Communicating with thousands of users is simple, but how about

There is an old joke: A car mechanic was performing routine service for his trusted client, a cardiac surgeon, while the surgeon waited in the lounge. At the end of it, while settling the bill, the mechanic turned to the cardiac surgeon and said “I don’t know why you are paid so much more than

5 Ways to calibrate your product & GTM strategy with Product-led growth It feels like someone pulled the plug on the world’s economy and we’re on the verge of a downturn. As humans, during times of uncertainty, our mindset is quickly changing towards short-term goals and sustainability. The market instantly becomes volatile and companies are

As a Sales Leader, I am deeply focused on how to maintain & maximize revenue during the currently unfolding & rapidly changing COVID landscape. I find myself racked with questions around how to think about re-forecasting the business, which product lines would be most impactful to customers in this environment, what special promotions might we

If you’re like every sales team right now, COVID-19 has done a number on your new logo pipeline and blown up your forecast. Uncertainty has caused prospects to tighten their budgets for new investments or indefinitely delay sales meetings and purchase decisions.  And, with the uncertainty set to continue, sales teams are strapping in for

  This blog post is written by guest author, Steve Johnson, CEO and founder of Under10 Consulting and former VP and Founding Instructor at Pragmatic Institute. Steve is an author, speaker, and product coach.   In my first product management job, I was based in Virginia and my developers were in California. Although it was

From working from home as the new standard, to businesses closing indefinitely, to once-crowded roads being now nearly empty, it doesn’t take much to see that the world has drastically changed in just a few weeks due to the COVID-19 pandemic. With changes already difficult for many to adjust to, the changes happening now are

This is a challenging time for each one of us—whether as an individual or as a business. In these difficult times, it is more important than ever to keep a human-first approach in mind for all of our decision-making. Especially in the way we build our products as we touch many human lives with them. Aligning