Watch the Gainsight hosted webinar featuring Kate Leggett, Principal Analyst of Forrester Research. She explores the evolution of customer success as it has moved from a Line of Business function to a core business driver.
This presentation takes the learnings from the research Forrester published in their “Executive Primer to Customer Success Management” (download) and “How To Get Started With Customer Success Management” (download) and does a deep-dive on the true economic benefits of Customer Success Management to Enterprise B2B SaaS companies.
Watch Kate Leggett, Principal Analyst of Forrester Research, share these real economic benefits of Customer Success:
- Growing Net New Revenue
- Increasing Customer Retention and Renewals
- Expanding Brand Advocacy and Customer Marketing
When: Recorded Tuesday, June 24, 2014 at 10:00 - 11:00 AM (Pacific)
Who: Kate Leggett (Principal Analyst, Forrester Research) and Lincoln Murphy (Customer Success Evangelist, Gainsight)