What is an Interactive Product Tour?

An interactive product tour is a brief, self-guided walkthrough of your product that helps users learn by doing, at their own pace. Instead of onboarding the user with a single information dump, such as a manual or a video, this tour educates users while they are using the product. Most users enjoy exploring a product themselves and this method increases the rate of adoption and product stickiness. Successful interactive product tours focus users on key activation events (ideally no more than three).