Who run the world? When it comes to the world of Customer Success, these ladies are leading the way. Their ideas are making businesses around the globe rethink customer relationships and how they deliver value. So what better day to celebrate their strength and successes than International Women’s Day? If you’re not following these seven

Empowering SaaS companies to execute on more personalized onboarding and customer marketing experiences. Aptrinsic is now Gainsight PX! Gainsight PX helps your team deliver superior product experiences while Gainsight’s customer success platform helps to ensure customers are receiving business value from the product. SAN MATEO, Calif., Feb. 06, 2017—Aptrinsic, the company behind the Product Experience

Allocadia has always been a customer-driven organization. The very first customer of our Marketing Performance Management SaaS tool remains an active—and growing—user seven years after the company was founded. Since that very first deal, we’ve grown to over 10,000 users from over 150+ organizations around the world, and that trajectory is due in part to our

In the world of Customer Success, the word “adoption” is essentially synonymous with customers’ usage of our product. But as a Gainsight administrator, “adoption” inspires a different interpretation: our CSMs usage of Gainsight and the various workflows associated with it. Just as CSMs work to inspire and guide our customers to fully utilize our products, I

Almost any technological development can be boiled down to a pretty simple premise: Do more with less time and effort. Whether it’s the invention of the wheel or the toaster or a bevy of data analytics tools for understanding customer behavior and influencing it in positive ways, when you boil it down, we humans are

BETH COMSTOCK, Change Maker and Author A marketing veteran and torch bearer for women in business, Beth Comstock has contributed to the rise of well-known companies like General Electric, Hulu, and NBC Universal. A former Vice Chair of GE of 25 years, Beth has been featured in many notable publications including New York Times, Fortune,

It seems like something from a different lifetime, but I still remember the old days when sales was all chalkboards, steak knives, and “gut feeling.” Okay, well maybe chalkboards were before my time. Also, I’m vegetarian and don’t really need steak knives. But gut feelings—those were definitely the name of the game back in the

One of the best parts of my job as CEO of Gainsight is seeing individuals with responsibility aligned to customer needs moving up in their own personal careers. And one of the hottest trends in enterprise businesses is to appoint one person with end-to-end operational responsibility for Customer Success and Customer Experience. While the title may

If I had a genie, one of the things I would wish for (after more wishes and a Steelers Super Bowl win) is an extra month between the end of our current fiscal year and the start of our next.* It feels like every year, you go from the stress of closing strong to the