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We conducted a survey polling over 200 Customer Success Management (CSM) teams asking about their primary responsibilities. The results were incredibly insightful—and not what we…

This post was co-authored by Ashvin Vaidyanathan. The Customer Journey Is evolving One of the biggest trends in Customer Success is the move to “outside in”…

A common question we hear from customers and prospects all of the time is, "How does your Support team use Gainsight? At Gainsight, Allison Pickens,…

With Nick’s foray into the rap game: And the subsequent hit single : I’m hearing the words, “Pass me the ball when the deal is…

In my previous post Why Product Qualified Leads Are Rapidly Being Adopted In SaaS I wrote about the main drivers that led many SaaS companies…

It’s the end of the quarter and your client has been having a ton of success with your product. Your Point of Contact (PoC) is…

Anyone that knows me knows that I’m obsessed with feedback. I’m that neurotic CEO that reads every Net Promoter Score (NPS) response (Promoter or not),…

G2 Crowd just released their 2018 G2 Crowd Grid Report for Customer Success. Download the full report here to learn more about how vendors in this…

Let me take you back to when I was 10 years old. Yup, I rocked those bangs. I was also super shy. I had an…

Sad fact: Some of the most profound moments of my life have happened on United Airlines red eye flights. While I may have a love-hate…

I have watched the rise of Customer Success as a philosophy, a discipline, and a function with great interest and excitement over the years. The…

The secret is out. Our cover has been blown. Customer Success isn’t just for the SaaS industry. But really though, it is beyond awesome that…

It’s incredibly easy to say you put customers’ success at the heart of your business. Including ‘Customer Success’ in job titles can feel like action,…

A majority of SaaS companies that I’ve built products for have brought their products to market with a sales-led G2M motion. Aptrinsic is now Gainsight…

So you’ve bought your ticket to Pulse 2018…now what? The countdown has begun and we couldn’t be more excited to kick off Pulse 2018—hopefully you’re…

Who run the world? When it comes to the world of Customer Success, these ladies are leading the way. Their ideas are making businesses around…

Empowering SaaS companies to execute on more personalized onboarding and customer marketing experiences. Aptrinsic is now Gainsight PX! Gainsight PX helps your team deliver superior…

Allocadia has always been a customer-driven organization. The very first customer of our Marketing Performance Management SaaS tool remains an active—and growing—user seven years after the…

In the world of Customer Success, the word “adoption” is essentially synonymous with customers’ usage of our product. But as a Gainsight administrator, “adoption” inspires…

Almost any technological development can be boiled down to a pretty simple premise: Do more with less time and effort. Whether it’s the invention of…

BETH COMSTOCK, Change Maker and Author A marketing veteran and torch bearer for women in business, Beth Comstock has contributed to the rise of well-known…

It seems like something from a different lifetime, but I still remember the old days when sales was all chalkboards, steak knives, and “gut feeling.”…

Pulse is the Customer Success Industry's largest networking and learning conference. Post-sales professionals from around the globe gather for two days to absorb the latest…

One of the best parts of my job as CEO of Gainsight is seeing individuals with responsibility aligned to customer needs moving up in their…

If I had a genie, one of the things I would wish for (after more wishes and a Steelers Super Bowl win) is an extra…

When I started drafting this, I was flying back from Pulse Europe where I delivered a couple of sessions on Customer Marketing (Advocacy). This is…

During Aptrinsic’s Mastering Product Adoption and Growth event, industry-renowned product leaders shared their insights into driving product growth. Aptrinsic is now Gainsight PX! Gainsight PX…

2017 represented the year where Customer Success grew up and out. We saw new job roles and cross-functional strategies emerge. Companies invested more in Customer Success…

The following are seven key growth principles from Google’s Head of Growth: Ken Rudin. Aptrinsic is now Gainsight PX! Gainsight PX helps your team deliver superior…

When you’re paired with a great Customer Success Manager, you hold on tight and hope they never leave your side. They’re your connection between the…

Customer Success is a team sport and Gainsight’s Fall Release makes it easy to share customer insights across functions so everyone involved in an account…

Conferences are hard. Let me say that differently. Conferences are hard to do really well (it’s not actually that difficult to do a lame one).…

To date, B2B software companies have relied on marketing qualified leads (MQLs) as a way to determine when someone shows buying intent. As a key…

The Meeting Every now and then you have a meeting call that reshapes your world view. This past June on a Tuesday evening in Washington,…

With the “Drive Carefully, Come Back Soon” sign just a speck in the rearview mirror, it seems like a good time to wrap up some…

July 22, 2017—That’s the date I clicked Adopt & Sign on Gainsight’s electronic offer letter. There it was, I had agreed to become the new…