At Pulse 2025, Defy Gravity With the Power of AI 

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Welcome to the grandest—or Grande-ist —stage of Customer Success: Pulse 2025!  Set against the dazzling backdrop of Las Vegas, a city synonymous with dreams and possibilities, our conference, themed around the beloved musical Wicked, promises to enchant and empower. On May 28th and 29th, Gainsight invites you to transform into students of Shiz University in

The Hidden Revenue Engine: Why CROs Can’t Afford to Overlook Customer Success

An illustration depicts a person in a yellow shirt holding a laptop, pointing upward. Surrounding them are icons like targets, charts, and data graphics—symbols of customer success. The backdrop is blue with a "BLOG" label, highlighting strategies for harnessing hidden revenue engines.

Things that are often hidden: Secret menu items at restaurants, messages in a long-lost group chat, and—most overlooked of all—the revenue sitting inside your Customer Success (CS) team. The value of CS has quietly evolved—and the evidence is everywhere. From the technology that Customer Success Managers (CSMs) use to improve the customer experience to the

How to Build and Sustain Vibrant Customer Communities

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Most companies adopting customer community solutions are aware of the key features needed to get started. Tools like community forums, knowledge base articles, and gamification are all great, but how do you build a community that’s more than the sum of its parts? How do you capture that certain je ne sais quoi that makes

Meet Your AI Learning Agent: Skilljar by Gainsight’s Next Chapter in Education

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Okay, let’s cut to the chase: We just acquired Skilljar, the leader in Learning Management Software (LMS). And honestly, we are buzzing with excitement. This isn’t just another business move; it’s a fundamental shift in how we think about customer education, and it will be huge for you, our customers. We see this as the

Finding More Revenue: Proven Strategies for Getting More From Your Customers

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The foundation of success for today’s businesses? Existing customers. While new customers will always be important, the rising cost of acquisition means organizations are relying on existing customers to drive growth. Specifically for B2B SaaS companies, the average customer acquisition cost (CAC) is 76% higher for new customers than it is for expansion business. According

Celebrating Women in CS: 5 Takeaways From Our Power Up Masterclass

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As International Women’s History Month comes to a close, it’s a fitting moment to celebrate the powerful intersection of women in leadership and customer success. Gainsight recently launched Season 2 of our Women in Customer Success Power Up Masterclasses in partnership with Women in Customer Success. The latest session, Revenue-Driven CS: Proving ROI & Driving

The Revenue Playbook CROs Need to Stay Ahead of the Curve in 2025

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Chief Revenue Officers (CROs) who fail to leverage Customer Success (CS) as a revenue engine are potentially leaving millions on the table. In 2025 (and beyond), growth will come from existing customers—not endless new acquisitions. In the midst of economic uncertainty, purchase decisions move slower. Resources are reserved for tools and tactics proven to move