Five Digital Customer Success Strategies That Actually Work

If there’s one thing every customer success (CS) leader is talking about these days, it’s digital customer success.  The notion of having to scale or be more efficient with resources by leveraging digital channels and programs is one that excites any customer organization, big or small. Yet, there are so many possibilities that it’s hard

More CFOs Are Ditching Back-to-Back Video Meetings to Curb Employee Burnout

This article was authored by Sheryl Estrada, Senior Reporter at Fortune, and originally published in Fortune CFO Daily.  Employee burnout is real and can be heightened by inefficient work processes. And since hiring and retaining talent remains a top concern for CFOs, some are working toward curbing the stress levels of their team members—by also curbing daily video meetings.

How to Run an Executive Business Review That Drives Impact

You work hard to build trust and deliver value at every stage of the customer journey. Your day-to-day stakeholders see and appreciate your impact. Don’t let that recognition stop at the operational level. An Executive Business Review (EBR) gives you access to strategic priorities and long-term goals that go beyond routine check-ins. These conversations connect

Are Product Managers Chief Executives of Their Product? It Depends

This article was originally published in CIO.  It’s said that every company is now, at least partly, a software company, which is undoubtedly changing the IT landscape. As a result, Product Managers (PMs) have more opportunities and are more important than ever. Yet it’s often wondered, by everyone from the Chief Information Officer to the

How to Create Healthy, Sustainable Growth for Your Early-Stage SaaS Businesses

This article was originally published in Entrepreneur.  Good news seems to be a scarce commodity for most SaaS companies these days. Publicly traded stalwarts have seen their share prices plummet significantly from where they were a year ago. The tech-heavy Nasdaq is down more than 30% already this year. High-growth startups are seeing their funding and valuations dip as profitability replaces

Making Your CS Tech Stack a Critical Building Block in Revenue Growth

There is increased pressure on tech buyers to make sure there is a clear need, quick value, and obvious ROI for any software purchase. This pressure is true if you’re in Marketing or Sales, but even more so if you’re in Customer Success. There are a lot of reasons buying CS technology has unique considerations.

Three Business Efficiency Metrics Every Product Manager Must Know

This article was originally published in Fast Company. Interest rates are soaring. Currency pressure is mounting. A recession may be looming. These macroeconomic headwinds are hard enough to deal with on their own. But if you’re a fast-growing product company—for which the traditional playbook is to grow at all costs—then times are doubly difficult. As