Gainsight Glossary

Churn Rate

If you have a recurring revenue business, do you know what your churn rate is? Have you dissected the data to understand precisely why customers leave? Are you using advanced analytics to identify trends and forecast potential trouble spots before they become a reality?

If you answered “no” to any of these questions, you’re a great candidate for Gainsight, the premier cloud-based customer success platform that focuses relentlessly on reducing churn rates and improving customer retention. Companies that derive an increasing proportion of their revenue from their installed base or from recurring revenue need to pay very close attention to churn rates or risk losing customers to their competition.

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