1. Tell us a bit about yourself and what your role is at Gainsight. I’m responsible for Product Management and Technical Communications. As one team, we provide relevant guidance to users when they need it, whether it is through documentation or inside the product. With a finance background, I am focused on developing our Revenue
It’s hard to believe that we’re just a couple of months away from 2021. To say that 2020 has been a challenge would probably be the understatement of the century so far—and I think I speak for everyone when I say that I am cautiously optimistic that we’ll launch into 2021 feeling better about how
Originally published on inSided.com on October 19, 2020. “A company’s success is dependent on their customers’ ability to successfully use its products, and derive meaningful outcomes from its features and services.” — Sandi Lin, CEO & Co-Founder, Skilljar Isn’t that the truth?! A company’s success can be defined by their customers’ ability to successfully use
You are standing in an open field west of a white house with a boarded front door. There is a small mailbox here. And just like that, the keynote (err, I mean, game) is afoot! Two sentences and a blinking cursor was all it took to capture my imagination back when I first started leveling
It is rare for a company to create a new category and build a complimenting and innovative software. Gainsight is part of those unique breeds of businesses that have accomplished this by helping create the category of customer success, and the solution—Gainsight CS. Nick Mehta, CEO of Gainsight, is always looking for companies constructing a
Every business wants its customers to love interacting with its product or service. When customers describe their experience using words like “engaging,” “intuitive,” and “streamlined,” you know you’re doing something right. The problem is, unless you’ve got secret mind-reading powers (and if you do, let’s chat, stat), the only way to find out how your
It began with a question. April Dunford sat in the back of a marketing class at Northwestern University in Chicago, where her professor gave an example of a product positioning statement. April described it as a “Mad Libs” fill in the blank exercise. If my product IS a (blank) and my competitors are (blank), then
When Nick Mehta, CEO of Gainsight, interviews company leaders, he often asks them about their favorite games or hobbies. Some play poker or proudly announce their skill in Monopoly. However, when Nick chatted with Shawna Wolverton, EVP of Product of Zendesk, she declared her hobby as the static trapeze. Shawna is one of the many
Being in a Customer Success role in Gainsight, a Customer Success company, is akin to being an English professor at Oxford. For a good reason, there is a magnifying glass on us all the time. It also continually pushes us to strive to become better than yesterday and get inspired by the business’s best everywhere.
Why should you involve your customers and users in the Product feedback and ideation process? Getting customer feedback isn’t a new concept. Your users interact with your product all day to solve their challenges, achieve their goals, and execute their work. Who could be better suited to give you real insights into the way you’ve