Lessons Learned From Segmenting Customers in EMEA

Lessons Learned From Segmenting Customers in EMEA

Russ Drury is the Director of Customer Success at Workfront, a cloud-based project management software company. He leads the Customer Experience organisation in EMEA, heading up the Professional Services implementation team, Customer Success team, and training. He is responsible for guiding customers in their Workfront journey and on to long term success through onboarding, implementation,

The CEO’s Guide to Under-budgeting for Customer Success and Destroying Shareholder Value in the Process

The CEO’s Guide to Under-budgeting for Customer Success and Destroying Shareholder Value in the Process

As CEOs, our job is to maximize the upside while protecting the downside. Depending on the phase of our business, the mix between fear and greed can ebb and flow. The good news is that Customer Success is becoming an important part of the strategy in all seasons of business, good or bad. That being

Episode Four: How to Deliver Enterprise-level Customer Success with Jennifer Dearman

In this episode, Allison Pickens (Chief Customer Officer, Gainsight) sits down with Jennifer Dearman (Vice President of Global Customer Success, Kronos) to understand the mechanics of delivering enterprise-level customer success. Jennifer has run several global customer success teams at enterprise organizations with wild success during her career. Prior to her position at Kronos, Jennifer served

How to Map the Customer Journey with Engagement Models

How to Map the Customer Journey with Engagement Models

Dan Steinman is the General Manager of Gainsight EMEA, and is based out of London, UK. He leads Gainsight’s regional growth initiatives from the company’s regional headquarters located in London and helps Gainsight’s European customers successfully understand and adopt Customer Success technology. The customer journey has been drawn into the spotlight in a new way

How Gainsight Enables Customer Success in On-Premise Companies

How Gainsight Enables Customer Success in On-Premise Companies

Having interacted with several on-premise and hybrid on-premise/SaaS companies, I’m surprised at the number of times I’ve heard an executive at an on-premise company mention that Customer Success processes are not as relevant to them because they don’t have usage data. This couldn’t be farther from the truth, and some leading companies are already paving