Three lessons on efficiency from the 2022 Gartner® Market Guide for Customer Success Management Platforms

As the technology market enters a new phase, SaaS leaders face a challenge: how to grow their businesses efficiently. The answer? A well-oiled customer success (CS) machine that drives Net Revenue Retention (NRR).  SaaS organizations must align their teams around customer outcomes, and scale their CS team’s efforts with the utmost efficiency. To do this,

Trust is a prerequisite for total company alignment to customer success

For companies who are just getting started, or who are early in their customer success journey, a common challenge is alignment. Specifically, alignment becomes challenging in multiple ways, such as:  Rallying everyone in an organization around what the value of customer success will be for the organization.  Creating the understanding that customer success is not

Product Qualified Leads (PQLs): A use case in CS/Product collaboration

If you’ve ever watched the show Ted Lasso, you’ve noticed that it is in many ways a tale of two coaches: Ted Lasso and Coach Beard.  Ted is emotionally intelligent and people-focused, getting the most out of his players. Coach Beard is focused on data and results, using his expertise in the game to push

Two ways to take your Customer Success Management game to the next level

According to Gainsight research, companies continue to invest in customer success (CS), and it’s obvious why: CS is an efficient growth engine for the business.  Through renewals and expansion, CS boosts the bottom line by driving Net Revenue Retention (NRR)—a critical metric for SaaS organizations. But all of that is easier said than done. Today’s

Built to last: Nurturing customer relationships that will survive a downturn

Many a classic TV show has been built around the importance of friendship. via GIPHY From Stranger Things to Brooklyn Nine-Nine to, well, Friends, we love to watch groups of friends spend time together as they celebrate the good times—and stick together during the tough times.  As Gainsight CEO Nick Mehta pointed out recently in

The future is now: Driving value by integrating CS and PX efforts

Back to the Future is probably the most famous and beloved time travel movie franchise ever.  The classic adventures of Marty McFly, Doc Brown, and their nemesis Biff Tannen are fun, funny, and heartwarming, and they’ve kept audiences coming back for more ever since the first film was released in 1985.  But Back to the

Communication and empathy: Two crucial elements for successful product managers

On the latest Mehtaphysical Musings, I talked with Jason Knight about the world of product, how it’s evolving, and how we talk about product management to those inside and outside the tech field. Knight is Director of Product at Unmind, a cultural change platform that helps people flourish at work by giving leaders expert mental

How product experience drives Net Revenue Retention

Three major impacts all companies should leverage. SaaS is a hefty $152 billion market, partly because tech stacks are growing. Companies use an average of 75 technologies to manage everything from business intelligence to web conferencing and gathering e-signatures. However, not all SaaS companies know how their business customers use their products, let alone how